Hyundai & Amazon Partner For Online Selling

Hyundai and Amazon are teaming up to facilitate vehicle sales. Announced at the 2023 LA Auto Show, this partnership marks Amazon’s new venture selling vehicles. The e-commerce giant will allow consumers to buy vehicles from various brands on its platform, starting with Hyundai. Amazon will eventually collaborate with other brands but for now, Hyundai is leading the new wave of online car buying. We’ll explore this new collaboration and how it will affect the auto industry.

Hyundai Partners With Amazon 

Amazon’s significant influence in transforming consumer shopping has set the stage for this latest partnership. Announced at the 2023 LA Auto Show, Hyundai will partner with Amazon to sell vehicles on the e-commerce giant’s platform. This collaboration will enhance the online shopping experience by providing consumers with even more convenience. Hyundai and Amazon are set to forge a path toward a more efficient car-buying process. About their new partnership, Hyundai Santa Monica owner Mike Sullivan said,

“We’re now partnering with one of the world’s leading digital retailers,” Sullivan said. “They’ve led the way in delivering customer convenience, and now they’re going to help us take our customer experience to the next level. Amazon also brings massive reach and marketing power to connect to more customers. We can’t wait to get started.”

Amazon, through its Amazon Vehicle Showrooms, previously allowed consumers to customize their preferred cars but limited purchases solely to car accessories. The e-commerce giant’s decision to collaborate with automakers like Hyundai has opened up a range of vehicles for consumers. Now, consumers can choose between models, trims, and colors. Upon making their selection, customers can proceed to buy their chosen vehicle online, opting either to pick it up from their local dealership or have it delivered to them. Hyundai dealerships will list their lineups on Amazon and serve as the official sellers rather than following direct sale models. This streamlined process bridges the gap between dealer and customer with convenience being a high priority. Hyundai is set to be the pioneering automaker in selling its vehicles on Amazon, with other brands slated to join by the end of 2024. 

Come Test Drive a Brand-New Hyundai at Vision Hyundai Canandaigua!

Reserve your own 2024 Hyundai Palisade today with us at Vision Hyundai Canandaigua. Here at Vision Hyundai Canandaigua, we’re all about helping our customers enjoy their shopping experience. We have a friendly and passionate sales team that will make your buying, leasing, or selling needs easy. Browse our new vehicle inventory or check out our quality pre-owned inventory. We can offer suggestions like auto financing to help make paying for a vehicle easier. 

Don’t forget we have a trained service team that can help with an online appointment to get started on all maintenance work and repairs. Stop by today and see what we can do for you at Vision Hyundai Canandaigua.

Photo Credit: Hyundai